Cirrus CRM
Our clients are leading companies in their industries, with a strong focus on long-term relationships and high quality at all levels. They operate in competitive markets where every customer interaction counts. By working closely with our clients, we help them strengthen their offerings, optimize their business processes and achieve sustainable results.
Åbro Bryggeri is Sweden's oldest family-owned brewery, with annual sales of approximately SEK 1 billion and exports to approximately 30 countries. At our first meeting, we learned that Åbro had an old, custom-built CRM system that was becoming outdated and no longer met their requirements.
Before the internet made its way into the car market, the usual way to buy a car was to visit a physical dealership. But that's not how it works today. Sitting in an empty car showroom and waiting for customers was no longer an effective strategy. To have a greater impact in this highly competitive market, you therefore needed to start working proactively. You simply needed to build relationships with customers before they even entered the showroom.